Financial Advisor Marketing and Business Strategy That Really Works
Hi, I’m Allan Ward, founder of Contar Media. I help financial advisors from around the world build great financial advice businesses.
I don’t speak corporate-speak and use words like ‘traction’ and ‘deliverables’.
I don’t give advice that’s great in theory but impossible in practice.
Everything I recommend is based on my years of experience as a financial planner and marketer.
I help smart financial advisors attract more clients. Can I help you?
If this sounds like the sort of thing you’re after, then get in touch with me to find out more.
In Australia, the financial planning industry is going through rapid change. There is increased regulatory focus, a bigger compliance burden, a new Code of Ethics to deal with and the need for financial planners to remain relevant.
We’re moving from a world where the focus was on selling a product to one where our value lies in the quality of the advice we provide.
How will you demonstrate your value in this new world of advice?
The things you’ve done in the past will not work in the future. A new world of providing financial advice is coming, and smart financial advisers are getting ahead of the curve.
Are you ready for the new world of financial advice?
What We Do
Content Creation
SEO For Financial Planners
Business Strategy
Social Media
Website Design
Marketing Plans
Technology
Industry Comment
I’m happy to speak at your events, write articles for your publication or consult on a one-on-one basis.
Coaching for Financial Advisors
That’s what we do with financial advisors.
Are You Making This Facebook Mistake?
Is your financial planning business making this mistake when you’re using Facebook in your marketing? It could be costing your potential clients. Read on to find out what many businesses are doing wrong, and learn how to fix it.
How To Get A List Of The Posts On Your WordPress Blog
For a while now I’ve been meaning to get a list of all the posts I’ve written on this site. I’m conscious that there are a lot of articles that I’ve written that are buried in the archives of the Contar Media blog, and they may not get seen very much. So I’m making an effort to revive some of those articles and start to promote them more. But before I can promote them, I need a list.
In this article I’ll show you how to use a snippet of code to retrieve a list of all the Posts and Articles from your Wordpress site. This only works for Wordpress – if your website is built on another blogging platform these instructions won’t work (sorry!).
Do Financial Planners Suffer From Marketing Myopia?
Are financial planners myopic? Do we sell what our clients want, or what we think they want? What can we do about it? Find out in this article.
Email Marketing For Financial Advisors
Email marketing can be a very effective way for financial advisors to gain more clients. It is low cost, scaleable and much of it can be automated. In this article we’ll explain the basics of email marketing for financial advisors and give you some tips on how to get started.
Three Tips For Embedding YouTube Videos Into Your Website
I’m seeing more and more financial planners using YouTube videos in their websites and blogs. I see planners making the same three mistakes over and over again when embedding videos in their site so I’ve prepared this article to show you three tips for embedding YouTube videos.
Are You Asking The Right Questions?
I’m always looking for ways to improve my interview skills with clients and good questions are one way to do this. In this article you’ll discover four questions that I ask my clients. These questions frequently make them stop and think about the answers. Read on to find out what I ask.