by Allan Ward | Jun 15, 2018 | Marketing, Social Media
So you’re a financial planner looking to use Facebook to promote your business and generate more prospects. Awesome. But the big question you have is “Do I use my personal Facebook profile, or do I need a business page?” For many people, using their...
by Allan Ward | Mar 7, 2017 | Marketing, Social Media
If you’re a financial planner who needs new clients, you can’t go past the opportunities that Facebook provides. Have a think about this: 50% of consumers access social media daily. SocialMediaNews.com.au put out a report in September 2015 where they estimated there...
by Allan Ward | Jul 5, 2016 | Marketing, Social Media
When it comes to marketing your financial planning business on Facebook, you may be aware that only a small percentage of your Page followers will see your posts. Facebook is continually tweaking its algorithm to deliver newsfeed results that are most likely to...
by Allan Ward | May 27, 2016 | Marketing, Social Media
Have you seen the hilarious video of Candace Payne and her Chewbacca mask? A week ago you wouldn’t have a clue what I was talking about. Now, I’m sure you do. Late last week this video started appearing in my Facebook feed as it was being shared and liked...
by Allan Ward | Aug 19, 2015 | Email Marketing, Marketing, Social Media
I’ve mentioned before that whilst there are a range of different social media platforms that you can use to reach people, your number one priority when it comes to online marketing for your financial advice business should be to drive traffic to your website....
by Allan Ward | Jun 30, 2015 | Social Media
Financial advisors keep a lot of client information on their computer systems. Some of it sits on other websites, some in the cloud in applications like Dropbox, and some sits on their office computer systems. Other information sits in paper files. Just as you...
