by Allan Ward | Aug 19, 2015 | Email Marketing, Marketing, Social Media
I’ve mentioned before that whilst there are a range of different social media platforms that you can use to reach people, your number one priority when it comes to online marketing for your financial advice business should be to drive traffic to your website....
by Allan Ward | Aug 7, 2015 | Email Marketing, Marketing
I’ve spoken with a few financial advisors who have asked if it’s a good idea to use Feedburner for their email marketing list. When you set up a WordPress blog, there’s an option in the Widgets to get email subscribers. The problem is that it uses...
by Allan Ward | Jul 30, 2015 | Marketing, Podcast
Podcast: Play in new window | DownloadAdvisor Marketing Club Podcast Episode 2 – How google Works In today’s podcast we talk about google search. Whilst google don’t release details around how they determine which sites rank well in the search...
by Allan Ward | Jul 28, 2015 | Marketing, Sales Ideas
The Problem Pt 1 A few years ago a friend of mine asked me to refer her to someone who could help her with her superannuation. At the time I wasn’t working as an advisor, but was in the management side of the financial planning industry. She told me they already...
by Allan Ward | Jun 16, 2015 | Email Marketing, Marketing, Podcast, Sales Ideas, Web Design
Podcast: Play in new window | DownloadWelcome to the first episode of the Advisor Marketing Podcast – your source of information for all things relating to financial advisor marketing. In today’s episode we talk about your financial advice website. You do...
by Allan Ward | Apr 7, 2015 | Email Marketing, Marketing
Does this sound familiar? You’ve set up a website to advertise your financial advice business. You set up a form to capture email address and sit back and wait. And wait. And nothing happens. You get very few visitors to your site and no-one signs up to your...