Financial Advisor Marketing and Business Strategy That Really Works
Hi, I’m Allan Ward, founder of Contar Media. I help financial advisors from around the world build great financial advice businesses.
I don’t speak corporate-speak and use words like ‘traction’ and ‘deliverables’.
I don’t give advice that’s great in theory but impossible in practice.
Everything I recommend is based on my years of experience as a financial planner and marketer.
I help smart financial advisors attract more clients. Can I help you?
If this sounds like the sort of thing you’re after, then get in touch with me to find out more.
In Australia, the financial planning industry is going through rapid change. There is increased regulatory focus, a bigger compliance burden, a new Code of Ethics to deal with and the need for financial planners to remain relevant.
We’re moving from a world where the focus was on selling a product to one where our value lies in the quality of the advice we provide.
How will you demonstrate your value in this new world of advice?
The things you’ve done in the past will not work in the future. A new world of providing financial advice is coming, and smart financial advisers are getting ahead of the curve.
Are you ready for the new world of financial advice?
What We Do
Content Creation
SEO For Financial Planners
Business Strategy
Social Media
Website Design
Marketing Plans
Technology
Industry Comment
I’m happy to speak at your events, write articles for your publication or consult on a one-on-one basis.
Coaching for Financial Advisors
That’s what we do with financial advisors.
When Is The Best Time To Post On Facebook? | Facebook Marketing For Financial Advisors
When it comes to marketing your financial planning business on Facebook, you may be aware that only a small percentage of your Page followers will see your posts. Facebook is continually tweaking its algorithm to deliver newsfeed results that are most likely to...
A Lady, A Chewbacca Mask, Facebook Live and a Viral Video
Have you seen the hilarious video of Candace Payne and her Chewbacca mask? A week ago you wouldn't have a clue what I was talking about. Now, I'm sure you do. Late last week this video started appearing in my Facebook feed as it was being shared and liked by friends....
Self-Driving Cars and Robo-Advice
Mention the words 'Robo-advice' to financial planners today and you'll get a range of reactions ranging from "It's a waste of time - computers will never replace what I do" to "Bring it on! This gives me better ways to engage with my clients." Part of the reason for...
AMC Ep 4 : Robo-Advice and Financial Advisors
In today's episode of the Advisor Marketing Club Podcast we look at robo-advice and financial advisors. There's a lot of discussion around robo-advice in our industry and many people have written it off as nothing to get too worried about. The're wrong! Robo-advice is...
Can I Find Your Business Easily?
Have you ever thought about how easy (or difficult) it may be for clients to find your business? I had an experience today that reminded me of the importance of making sure people can find you. I need new glasses. Now that I've reached the ripe old age of 47 I'm...
Coffee Mugs and Financial Planning
What do coffee mugs and financial planning have in common? In this short video I talk about my favourite coffee mug and why your financial planning business needs to be like my coffee mug, not the other Ikea one! [ctt title="Coffee mugs and financial planning? What is...