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	<title>Contar Media &#124; Financial Advisor MarketingUncategorized</title>
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		<title>A New Direction</title>
		<link>http://contarmedia.com/a-new-direction/</link>
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		<pubDate>Mon, 23 Aug 2010 06:03:04 +0000</pubDate>
		<dc:creator>Allan Ward</dc:creator>
				<category><![CDATA[Featured Post]]></category>
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		<guid isPermaLink="false">http://contarmedia.com/?p=644</guid>
		<description><![CDATA[photo credit: Steve Snodgrass I haven&#8217;t blogged here for a while &#8211; I&#8217;ve been spending most of the past year working in my financial planning business, and blogging about internet marketing over at BloggerBusinessPlan.com. In the past months I&#8217;ve done a bit of work to upgrade my financial planning website.  It used to be part...]]></description>
			<content:encoded><![CDATA[<p style="text-align: center;"><a title="This Way" href="http://www.flickr.com/photos/10710442@N08/4906011803/" target="_blank"><img class="aligncenter" style="border: 0pt none;" src="http://farm5.static.flickr.com/4140/4906011803_80a410f20f_m.jpg" border="0" alt="This Way" width="240" height="162" /></a><br />
<small><a title="Attribution License" href="http://creativecommons.org/licenses/by/2.0/" target="_blank"><img src="http://contarmedia.com/wp-content/plugins/photo-dropper/images/cc.png" border="0" alt="Creative Commons License" width="16" height="16" align="absmiddle" /></a> <a href="http://www.photodropper.com/photos/" target="_blank">photo</a> credit: <a title="Steve Snodgrass" href="http://www.flickr.com/photos/10710442@N08/4906011803/" target="_blank">Steve Snodgrass</a></small></p>
<p>I haven&#8217;t blogged here for a while &#8211; I&#8217;ve been spending most of the past year working in my financial planning business, and blogging about internet marketing over at BloggerBusinessPlan.com.</p>
<p>In the past months I&#8217;ve done a bit of work to upgrade my financial planning website.  It used to be part static web site, part WordPress blog.  I&#8217;ve moved it totally over to WordPress using the Headway theme. I&#8217;ve been able to use Headway to replicate most of the look of the previous site, as well as make some improvements.  It took a bit of work to move, but it&#8217;s much more user-friendly now. It&#8217;s also helped a lot with the search engine optimization.</p>
<p>I&#8217;ve also worked with a few other people on website strategy and design.  I&#8217;ve been able to help them set up their website using WordPress, add in things like email capture forms and free e-books, and learn how to promote their sites.</p>
<p>So I&#8217;m changing the focus of this site. It&#8217;ll still provide practice management and marketing ideas for financial advisers and other service professionals, but I&#8217;ll also speak more specifically about setting up websites and developing a strategy to market your business on the internet. I&#8217;ll use this website to promote my consulting services to financial advisers and other service professionals who want help with their web marketing.</p>
<p>Most financial planners that I know of have websites, but very few are using them effectively.</p>
<p>So if you&#8217;re a financial planner, or run a business where you sell professional services, get in touch.  I&#8217;m formalizing my web strategy consulting service so you can choose from specific service packages that deal with different aspects of internet marketing and web design.</p>
<p>If you&#8217;re an existing subscriber and this new direction doesn&#8217;t appeal to you, that&#8217;s fine.  Just unsubscribe &#8211; no hard feelings.</p>
<p>If you&#8217;re looking for specific internet marketing tips and ideas, then head over to <a href="http://www.bloggerbusinessplan.com" target="_blank">BloggerBusinessPlan</a> &#8211; my other blog all about internet marketing.</p>


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